3D Motion Designer / Alex Mackay
Alexander Mackay

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  • IBM Intelligent Building
  • Scarosso Loafer Visual
  • Scarosso Loafer Visual
  • Scarosso Chelsea Boot Visual
  • Scarosso Ballerina Visual
  • Scarosso Chelsea Boot Visual
  • 3D Motion Designer / Alex Mackay
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Since graduating back in 2005 with a BA/Hons in Graphic design, I’ve worked on a wide range of projects within the field of Motion Graphics. Projects ranging from the areas like Advertising, Broadcast production, infographic animation, and exhibition content.

With my background in Graphic Design, I strongly believe in starting from a good concept and letting this govern the rest of the process. I follow design principles and really refine the message in order to communicate something compelling and not merely attractive. With 3D software giving me huge creative potential, I can create moods and effects that would be otherwise be impossible.

With a passion for lighting, I draw inspiration from other fields like film, photography and this is translated and adapted into my work. I’m on a constant quest to reduce and refine to the core building blocks that make up a compelling image. I am a true supporter of “less being more” and I am constantly considering the necessity of what composes my images and their integral value in the overall composition. I am constantly evolving, adapting and really value the importance of staying inspired. I believe this passion shows in my work and I take great pleasure in conveying these aspects that really excite me. I take an idea to reality and express it with personality and character. With my toolset at hand I have the ability to visualise my ideas.

Working with traditional animation principles, I understand what it is that is needed to create certain characteristics and use those techniques and details in my work.

I am looking to be involved in a team of like minded people where we can bounce ideas off each other. A team in which I can continue to evolve and progress. I am always open to hearing opinions, feedback and different opinions.

IBM Intelligent Building
Scarosso Loafer Visual
Scarosso Loafer Visual
Scarosso Chelsea Boot Visual
Scarosso Ballerina Visual
Scarosso Chelsea Boot Visual
3D Motion Designer / Alex Mackay

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